


Doing important things differently, systematically. That is what Anders Medical Factoring – a company specialising in dental care factoring – stands for. A different approach, a different image, a different vision and a different policy. They want to offer the best for healthcare providers and their patients. This is only possible if employees convey the same message and work in a friendly and progressive manner. Bart Hogendoorn, Managing Director at Anders Medical, explains how this corporate culture is achieved.
“Hopefully, that they don’t have to worry about the processing of their invoices and that they have a clear and transparent understanding of their financial situation. We send out invoices from dental practices, we provide advance funding and ensure that all invoices are processed properly. These are all matters that aren’t particularly exciting but are crucial. In this way, we act as an extension of the practice. Ensuring that everything runs smoothly is at the top of our list of priorities. Our staff understand that working as a close-knit team and maintaining a customer-focused approach are absolutely vital for this.”
“Askemo is more than just a tool. It’s an integral part of our business strategy.”
“We’ve launched an important communication tool. We want to be able to see easily what people think about things. I think askemo is a very good product for this. With askemo, we regularly ask questions of staff and customers. I was told beforehand that this tool would yield a high response rate. Nothing could be further from the truth. A surprising 35 per cent of customers respond, and among employees the figure is over 90 per cent.”
“That varies, of course. I come up with the question myself and discuss it with colleagues before sending it out to staff and customers. I always share the results with the whole team afterwards. The question you ask is important, but what you do with the answers is even more important. That’s why, if there’s a negative response, I hope it includes a suggestion for improvement, and that my team thinks in terms of solutions.”
“We haven’t done so yet, but we will. That could certainly be valuable. One advantage of this tool is that, by asking questions frequently, you can compare scores and thus identify trends. Through the dashboard and the statistics, you can see the development at a glance.”
“Asking people what they think of something is always a way of showing appreciation. It’s a way of saying: we value your opinion. The survey for employees goes out every week. For customers, it’s once every two months. Both influence each other. It’s a fact that customers notice a lot about a company’s culture. This makes Askemo more than just a tool. It’s part of our business strategy.”
“I want the people at Anders Medical to enjoy their work and feel engaged. In a growing company, employee engagement and customer satisfaction go hand in hand. Knowing what’s going on with your customers is crucial for your business operations. Otherwise, you’re driving in the dark. You can’t focus on customer loyalty if you don’t know what’s going on. And if you’re smart, you ask a question just after you’ve done something good…;-) ”
In less than half an hour, we’ll show you askemo during an online introduction with Roel or one of our other Feedback Experts.